Planet Ocean® · UnFair Advantage Book on Winning the Search Engine Wars · Search Engine News
UnFair Advantage Book - August 2001 - Search Engine News
Planet Ocean Communications


Since early 1997 we've been the best there is at showing people how to score high in the search engines and directories.

You'll see why once you subscribe - take a look at these unsolicited comments...

I first subscribed to your service when I began putting my site together, almost 5 years ago. I used the techniques from your publication and am receiving approximately 30,000 potential customers a month, on my site. My gross sales went from $83,000 in 1998, to $297,000 in 1999, to $506,000 in 2000. This should put Smart Kids Software in the top 10 fastest growing small businesses in Houston, Texas, for 2001. Thanks.
Max Martin, President
Smart Kids Software


I just wanted to take a few seconds to thank you and let you know how useful your Search Engine Book and resources have been to us here. When we started this we knew absolutely nothing about search engine placement or positioning, accept that we heard that meta tags were important. Had we not actually had your materials we'd never have been as successful as we are currently on positioning. We now appear first or within the top ten on AltaVista. Already (2 weeks later) we've had a number of competitors and industry people contact us with comments like "How did you get so far up?" and "You guys are everywhere." Your book was definitely worth the price. If anything I just wish we could find more resources like it. Again Thanks.
Frank D. De Safey
International Office Concepts
And, when you join you'll be in good company too. Here's some of our high profile subscribers.

Chase Manhattan Bank
Network Solutions
American Bar Association
Anderson & Associates
Warner Brothers
Expedia, Inc
Honeywell, Inc.
McGraw-Hill
Readers Digest
Hartford Insurance
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The Weather Channel
Crutchfield Stereos
Fingerhut Companies
B. F. Goodrich
Kimberly-Clark Corp
Kaiser Foundation
Computer Warehouse
Rubbermaid Inc.
Penthouse Magazine
Simon And Schuster
Prentice Hall
TV Guide Entertainment
The Equitable
Physician Select Inc
Coldwell Banker-Allied
Sir Speedy Inc.
Best Western Intl
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NASA Space Flight Ctr
Sandia National Laboratories
Kraft Technologies
Unisys
Ziff-Davis
...and thousands more subscribers ranging from "Mom & Pop" to Fortune 500.


Planet Ocean is responsible for almost every leap and bound in the increase in sales of my company due to search engine placement (including getting to the VERY TOP of Yahoo -- something that I had tried unsuccessfully for almost 3 years to achieve ) I also have improved my business using the tools you recommend to your subscribers.
Robert E Nelson
Address Labels Express
Two years ago we averaged $5000/month. This year we expect to do better than $2 million. We owe a lot of our success to the advice we get from your hard work.
Harold Wagner
WholesaleNow.com
Stephen...you write gud! Clear, concise, down-to-earth, to the point...just plain easy to read, easy to understand, good writing. The SE News content is always good but I'm impressed with how well you get the info across in print.
George Rhodes
The Patch Connection
The UFAdvantage Book and SE News is definitely worth the money. Actually, I think it's one of the best deals I've found on the Internet. You won't miss anything here. You won't feel lost. Instead you get everything you need to really improve your web site so that it'll be more search engine friendly. And the information is easy to understand and apply.
Klaus Dahl
klausdahl.com/reviews

The UnFair Advantage Book on Winning The Search Engine Wars


Here's the book the pros have been using for the past five years to gain an UnFair Advantage in Winning the Search Engine Wars...

Yes, it's true. Search engines are getting trickier. But, our tests are proving that it's easier NOW than anytime in the past few years to score high in the engines and directories. Here's why...

These days, more than ever, you simply need to know the rules. At first, they seem tricky -- but the more you know about them the more it all makes sense. Here's three important insights...

First: there are many engines and directories sharing databases. Part of winning the war is knowing which directories and engines are considered to be the most influential by the other engines when building link popularity and page relevancy.

Having this information will tell you which engines and directories are worth submitting to -- and which ones are a waste of time. Prepare to be surprised. Things are often not what they appear to be on the surface!

Hint: over the past few years the details have been a moving target -- but our monthly newsletter keeps you up to date and with fresh information you'll be scoring Top 10 Hits while your competitors are shooting blanks.

Second: a few major engines and directories are soliciting fees in exchange for page reviews and indexing. Is it worth it? ...YES -- but if you submit before your site is optimized you're wasting your money!

Guess what the "other trick" is. That's right ...knowing just who to pay and which "pay for" engines are worth the money.

Third: you must be certain that your pages don't accidently fall into one of the many "penalty traps".

Sure the traps are there to catch cheaters but unfortunately they also catch a LOT of innocent sites as well. Penalties range from being ignored to getting your entire site permanently banned.

Either way, it's bad for business. But, the good news is, the traps are avoidable -- and our book will show you how to steer clear of the minefields.

Now, before you even think about going it alone, consider this. One major engine is actually penalizing pages that are submitted through the customary "Add URL" link located on their main page. Yes, you heard that right. It's a trap that we can show you how to avoid. And, that is only ONE of the many (seemingly unreasonable) penalties that search engines are slapping pages with.

With our book, however, you can relax. We'll help you navigate the cyber-mines floating between you and your Top-10-listing. Our book will tell you exactly what you need to know to get your site the exposure it deserves.

For the past five years we've published the most complete and tested search engine guide available. It is updated every month and specifically identifies every known trick & technique for designing findable friendly web sites. The guide is written in simple terms that anyone with basic HTML experience can understand -- and successfully use.

Please, see the comments and reviews in the sidebars.

We've never gone fishing for comments or reviews -- all are unsolicited. Yet, I think you'll agree the remarks are almost embarrassingly positive -- if we didn't know better we might think they were "invented" however, the fact is our customers describe our service and brag about us better than we ever could. And, all of them are as real as you and me.

On the left you'll find a list of businesses that have subscribed. One quick glance shows you're in good company when you allow us to assist you with your search engine success.

Cost -- $97

And, we guarantee it! ...that is, we guarantee you'll be more than satisfied with the help our book provides or else you can tell us The Dog Ate It anytime within six months. And, if that's what you decide to do, you'll get a no-questions-asked refund within a single business day ...along with a courteous thank you and a note that says "you can even keep the book!"

By the way, the book is approximately 160 printed pages. It is VERY specific... it is guaranteed -- and it is delivered to you over the Internet. You can have it in your possession immediately through our automated delivery process.

Yes, we realize that you could do your own research... and if you happen to have about six months of spare time, you might be able to do all of the analysis yourself. However, assuming that the process of running your business comes first, then we'll bet that you'll agree that your time is more valuable than the 2ў an hour you'd make from doing your own research.

After all, we have a large pool of experts who've invested thousands of man-hours into research while testing the various strategies -- all designed to propel your site to the top and help your revenues skyrocket.

Brent Winters - president of FirstPlace Software, maker of WebPosition Gold, says...


I've been an avid reader of their monthly newsletter for years ...if your time is valuable like mine, it's a small price to pay for the in-depth research these guys do.

Bonus Offer
Inside Search Engine News...


Purchase by Wednesday, August 1st, and you will also get a free six month subscription to Search Engine News along with access to all of the SE News Archives since the beginning of 1997.

That's hundreds of resources, marketing tips, and search engine related pointers that can literally give you an "UnFair Advantage" over your competition.

Summary:
Order now and you'll get The UnFair Advantage Book on Winning The Search Engine Wars, plus the following free bonuses...

  1. the next six months of Search Engine News updates,
  2. access to Four Years of SENews Archives and Resources
  3. the next six revisions of The UnFair Advantage Book

...you'll receive everything immediately through online delivery -- all for the price of $97 -- if you respond by Wednesday, August 1st

Remember, if you don't agree that you got far MORE than your money's worth then tell us The Dog Ate It and get a refund -- even if it's the last day of your six month subscription! ...and that's the best guarantee in the business.


Highest Regards,
Stephen
Stephen Mahaney - President
Planet Ocean® Communications, Inc



P.S. If you're still undecided, read a recent review by Web Depot, one of the most respected information review sources on the net.


Our subscribers say...

I am the founder of MatchMaker.com, we just sold out to Lycos for 45 million dollars. One of the many things that helped build MatchMaker to 200 million page views per month was the techniques I learned from your newsletter.
Patrick O'Leary
http://www.patrickoleary.com


I have no words that could describe how thankful I am to you, I am sure, this is same with hundreds of other webmasters out there. Your service has proved to be a valuable source of most important facts in search engine positioning. If there is any word eligible to be coined next to your hard work and effort, than that would be excellent and marvelous. If I am to be asked in my own words, I would say, "The knowledge of SE-News makes a complete webmaster, without it, there is a long way to go."
Vishal Thakkar
Vishal
Hi my name is David I just subscribed to your newsletter. I would say I am definitely ahead of the search engine marketing industry and ahead of the game. But this is the first publication of information that I have seen that is accurate. I can't tell you what a great job you guys have done of putting this resource of information together. Thanks so much.
I used your tips from the UnFair Advantage Book and placed my site with Alta Vista to see if it would make a difference. I tried my 4 best search words before and after I submitted the updated pages using your tips.
Before After
# 68 # 9
# 94 # 1
# 101 # 2
# 21 # 1
Wow, all I can say is this is the best $100.00 I have ever spent concerning the success of my site. Thanks for the great product.
David Corum
I can not imagine being on the web and not having the information you provide. Thank you for all of the help you have provided for my business. I never would have guessed that a Construction company could have benefited from a web site as we have. As a small contractor specializing in high end remodels and additions we put up our site as an on-line brochure. With the help of your newsletter, we received nearly 1 million dollars in jobs directly from the Internet last year. Needless to say, this cowboy is a believer. Thanks.
Steven E. Senger Senger Construction
Thanks for all the help over the years on search engine and net placement. Thanks to your information I have learned how to keep my sites high on the search engines and have helped others. I have also sent many others to your site and they too have been impressed with what they found. Your service is one of the few on the 'net that is really not bullshit. Thanks again.
Brad Lindsay

Dog Ate It Guarantee Guarantee Use us for the full six months. If you don't agree that you got MORE than your money's worth then tell us The Dog Ate It and get a full refund, no questions asked!
...even if it's the last day of your six month subscription!

Planet Ocean's Search Engine News is different. It's obvious the people behind Planet Ocean have invested the time to conduct their own research rather than passing off recycled information. What's more, they not only share what they learn, in many cases they show you HOW they have learned what they know.
Boogie Jack's
Web Depot, review quote


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