search engine marketing, Web site optimization

ACWS search engine marketing training, Web site optimization software, & E-business tips are your essential tools for search engine marketing.

Search engine marketing

is the art and science of employing tactics that will boost your chances of a top search engine ranking. After all, if you have a Web site, you want the Web site to be found. In order for the site to be found, Web site optimization tactics need to be used in an effort to make your site more search engine friendly.

At the Academy of Web Specialists™, we'll teach you the fine points of search engine marketing or web site optimization strategies, so that you'll understand what you need to do to gain an edge over your competition.

What are some of the search engine marketing or web site optimization strategies you'll learn from our two courses in Search Engine Marketing?

  • How to choose the most effective keywords for your Web site, which is the most important "first step" in any Web site optimization program.
  • How to create captivating titles and descriptions designed to bring traffic to your site from the major search engines' results.
  • You'll learn search engine marketing strategies such as how to craft effective informational or doorway pages; how to study your competition to learn what's working in the industry; how to link your pages together to help the engines find your entire site; and more.
  • In the Advanced search engine marketing course every major search engine is covered in detail to increase ranking for that specific search engine.

The Search Engine Optimizer is an essential, keyword optimization tool for your search engine marketing strategy. Search Engine Optimizer (SEO) is a software program created in conjunction with GR Software. It is now in its second release and has proven itself to be an excellent tool in the search engine marketing game.

Finally, ACWS offers 303 E-Business Tips on search engines, online marketing, and E-commerce to round out the necessary resources for essential search engine marketing training, information and optimization.

Online Search Engine
Marketing Training

online search engine positioning, web site optimization
Online Web Training
Search Engine Marketing
& Optimization Software

search engine positioning, web site optimization
Search Engine Optimizer

101
E-Business Tips


101 E-Business Tips

Consider ACWS your essential resource for search engine marketing resources and services.

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