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  1. Enhancing E-Business With Automated Fulfillment*  by Elise Chow,  01-16-2002.Notes that some companies are relying on a simple Web site for electronic commerce, while others are... Category: Fulfillment Issues.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  2. Internet 101,  by Keith H. Hammonds, Fast Company,  03-01-2002. Conversation with author David Weinberger who says the Web hasn't been hyped enough. Talks about connectedness, individuals having access to huge amounts of information, the Web changing behaviors in the real world. Sidebar. Category: Miscellaneous Web Marketing Articles
  3. Evaluating Your Email Marketing Campaign, Part 2,  by Jeanne Jennings, ClickZ, Four common copywriting mistakes e-mail marketers make over and over again, and you can fix them in a hurry: a disconnect between subject line and yourng copy, sending readers off on tangents, failing to focus on recipients' needs, and inadequate calls to action. Category: E-Mail Marketing (general)
  4. Internet Matchmakers That Help the Bottom Line*  by Bob Tedeschi,  02-04-2002.While most paid-content models struggle, sites based on personals ads and match-making, like Match.c... Category: Publication/Subscription Model Cases.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  5. WeddingChannel.com embraces XML for partner links*  by Neil Plotnick,  03-04-2002.Explains how WeddingChannel.com maintains connections with its gift registry partners, using XML to ... Category: EDI, OBT, and XML.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  6. Ready for PRM Time?*  by Scott Leibs,  01-01-2002.Describes how companies such as Motorola are using partner relationship management (PRM) software to... Category: B2B Store Software.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  7. Ask Jeeves' Answer? CRM,  by Karen J. Bannan, Internet World,  01-22-2002. Reports on how acquisition of software company by search engine Ask Jeeves will give the company's customers the ability to connect their online customer service with business intelligence and supply chain management resources. Category: Customer Service Online (general)
  8. When Oil Gets Connected*  by William Echikson,  12-03-2001.Describes how the Web is overhauling the dirty, greasy oil business. Reports that BP Net Ventures is... Category: B2B Cases.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  9. Pay to Play*  by Peter Lewis,  01-07-2002.Updates the post-Napster era of new commercial online music sites. Notes that while Pressplay, Music... Category: Music Sales Cases.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  10. GM Puts Brakes On Online Auto Sales*  by Antone Gonsalves,  12-24-2001.Top automaker said to be considering launching a Web site to collect consumer demographic data. Woul... Category: Auto Industry Cases.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  11. Future Boy: The Web on Wheels,  by Erick Schonfeld, Business 2.0,  11-01-2001. Says the car is the next logical place for the Internet to go. Suggests that car makers would find new ways of connecting with their customers, and car-based Web technology wouldup new ways for consumer marketing. Category: Miscellaneous Web Marketing Articles
  12. Intel: E-business on Fast Track*  by Todd Spangler,  11-05-2001.Reviews PC processor's achievement of last three years' e-business goals, current goal of connecting... Category: B2B Electronic Marketplaces.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  13. Reinventing E-Business*  by Oliver Rist,  10-01-2001.Discusses how to reorient an IT department after failed dot-coms that seemed to disconnect technolog... Category: Misc. E-Commerce.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  14. VolunteerMatch: Made in Heaven*  by Gary Gately,  08-10-2001.Reports that "e-volunteering" is growing rapidly, describes one successful site connecting volunteer... Category: Non-Profit Cases.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  15. The Customer Is Waiting: Business-To-Consumer Wireless Solutions*  by Brian Goonan,  09-01-2001.Provides data and insights into huge growths of Asian and European B2C wireless markets compared wit... Category: Mobile Commerce.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  16. Six Steps to Connecting With Customers,  by Constance Gustke, Internet World,  09-18-2001. Warns that missteps like leaving e-mail unanswered or barraging customers with advertising can be death. Step 2: "Know your customers, but don't alienate them" by asking for one crucial piece of information rather than asking 20 questions. Category: Collecting Customer Information
  17. Borderfree CommerceConnect,  Borderfree Ltd., Marketing, financial, logistics, and delivery services remove the barriers that prevent US merchants from selling internationally. Include tax, duty, exchange, and shipping cost calculators, order entry, billing options, local currency billing, authentication services, warranties, insurance, etc. Category: International Marketing
  18. The Promise of Web-Powered 401(k) Plans*  by Alan Levinsohn,  07-01-2001.Looks at emerging new-generation retirement savings plans for small business, using Web technology a... Category: Financial Services Cases.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  19. Building a World Class e-Market*  by Boris Lublinsky,  08-01-2001.Reports that e-markets are replacing the simplistic trading networks by providing a collaborative en... Category: B2B Electronic Marketplaces.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
  20. Great Sites: Cisco Connection Online*  by Jennifer Zaino,  08-27-2001.Tells how network vendor Cisco's tech support cases are reduced by half due to the 160,000 self-serv... Category: Customer Service in Online Sales.  (* The URL and full description are available to paid subscribers only. Click here to subscribe.)
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Special if you subscribe to Web Commerce Today before the end of April

I'll give you four e-books worth $105.35 absolutely free if you subscribe before the end of April.

The Shopping Cart Report by Dr. Ralph F. Wilson The 213-page Shopping Cart Report is a comprehensive purchasing guide to e-commerce software. It provides a basic overview, as well as special informaiton on B2B, digital, and members-only e-commerce software. The top eight small to medium business shopping cart programs are compared and contrasted, and many of them reviewed in detail. In addition, you'll find links to online reviews of over 500 e-commerce programs. I sell this for $34.95.

A Merchant's Guide to E-Commerce Payment Gateways My 119-page e-book is A Merchant's Guide to E-Commerce Payment Gateways, a must if you are trying to figure out what payment gateway to get, and how this piece fits with the other pieces of your online venture. In this report I recommend several gateways, and tell you about a total of 90. You also get candid user feedback from 70 readers. I sell this for $29.95.

Report on Affiliate Management Software My 108-page "Report on Affiliate Management Software: User Feedback and Editor's Choices" gives candid feedback from 90+ people whose companies manage affiliate programs. Some of what they say is damning, some offers deserved praise. If you're planning to set up an affiliate program, this e-book will guide you -- and perhaps keep you from losing your job from making a wrong decision. I sell it for $22.95 on my website.

How to Develop a Landing Page that Closes the Sale, by Dr. Ralph F. Wilson My 24-page "How to Develop a Landing Page that Closes the Sale" explains how to maximize the effect of your advertising, by pointing to a specific "landing page" that leads the shopper to decide to complete the transaction. This short 24-page book will help you increase your conversion rate substantially. I sell it for $17.50 on my website.

But if you subscribe (or renew your subscription) to Web Commerce Today before the end of April, I'll give you a copy of all four e-books absolutely free. Together they're worth $105.35 -- and if you add in the subscription price of $49.95, the total value is $155.30. But you'll receive the e-books absolutely free when you pay only the subscription price of $49.95 . Don't miss out. Subscribe now!

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